Each summer a new trend is born in swimwear, and very few brands are as always on trend as Seafolly. Seafolly has a distinctly Australian feel to it and a relaxed vibe about the sea, all of which continues to define what should go in your beach bag. Whether you’re heading to the tropical paradise or just updating your poolside attire, being aware of the newest trends can help you feel fashionable and confident throughout the season. If you’re ready to explore what’s new, browse the full collection of Seafolly Swimwear | New Season at Beach Cafe UK to see these trends come to life. Whether it’s bold prints or classy cuts, here are all the details you need on the stand out Seafolly designs that are making waves this season.
Bold Tropical and Botanical Prints
Print has been Seafolly’s love affair since forever, and this season is no different. The brand is strongly embracing the bold colors and tropical and botanical prints that are vibrant but not overpowering. Consider oversized palm leaves, extravagant floral decorations, and hand-painted patterns that add artistry to traditional swimsuit silhouettes.
These prints are not out of style thanks to the colors that support them. The tropical motifs by Seafolly are instead themed with warm tones of terracotta, deep blues from the sea and muted sage green. The outcome is a print that will currently seize the eye but nonetheless will feel grown up and wearable. Anyone that has been wary of busy prints can find the right fit for them here this season as they blend in perfectly between being a show-stopper and a superbly chic look.
The Return of One-Piece Sophistication
One-pieces are making a comeback and Seafolly is putting them in the spotlight. This season, expect to see one-pieces that will go way beyond basic. Details with cuts out at the waist and ribcage give a modern flair, plunging necklines and open back designs are present to keep things interesting, but still keeping the coverage intact where it is needed.
In addition, Seafolly is also testing out textured fabrics on their one-piece collection. Ribbed materials and crinkle finishes can add depth and dimension, elevating even a plain black shirt. The pieces seamlessly move from beach to seaside lunch with a linen shorts or sarong, a versatility that modern swimmers are craving. In the event that you have a desire to invest in one swimsuit that can do everything, a very good one-piece from this season’s collection is a shrewd choice.
Earthy Tones and Warm Neutrals
Seafolly has certainly got the knack of color, but one of the most dramatic colors to be noticed this season is the earthy, grounded shades. Warm neutrals such as sand, clay, burnt sienna and cinnamon are making the rounds in bikinis, one-pieces and cover-ups all over the place. The colors appear to be organic and traditional and have an advantage of complementing almost all skin tones.
The simplicity and understated elegance of this trend reflect a fashion movement towards minimalism. A simple terracotta bikini may seem effortless, but when made from top-notch fabric, with innovative hardware features and a sexy silhouette, it can be truly elevated. Seafolly knows that sometimes the quieter the better and this season, the neutral colour is the proof.
Retro-Inspired Silhouettes with a Modern Twist
Fashion continues to be tied with that sense of the past and there is no exception in the case of swimwear. Seafolly are going back to the glamorous beach lifestyle of the 1970s and 1980s with high-waisted bikini bottoms, bandeau tops and wider strap details. Many swimmers find these silhouettes to be comfortable and flattering, as they provide greater coverage and support.
The distinguishing characteristic between these retro-inspired pieces and actual vintage swimwear is the contemporary fabric technology and building used. These throwback styles are crafted from quick dry, UV protective fabrics and expertly designed support systems that ensure they look great in the water. Experience the charm and elegance of a retro look while enjoying the convenience of modern swimwear engineering. It’s the best of both worlds, and it’s been a huge success this season.
Textured Fabrics and Subtle Details
Sometimes it’s the details that make the magic, and this season Seafolly is really going out of its way to prove it with a heavy focus on texture. Fabrics with ribs, knits inspired by crochet, and jacquard are appearing in several collections to really bring some texture to the garments without resorting to just a plain fabric. These textures provide tactile luxury and pop a picture-perfect print, even better in real life.
Also getting thoughtfully upgraded are hardware details. Instead of traditional plastic closures, rings, clasps, and woven ties are taking the place for a more refined and deliberate look. These little details may be unimportant, but they are the sort of details which will distinguish a mediocre swimsuit from one that you will wear from one summer to the next. From texture to finishing, Seafolly has always been about details, and this season’s focus on the same only adds to the brand’s many loyal fans.
Mixing and Matching for Personal Style
One thing I really love about Seafolly’s latest collection is the way the pieces fit in other collections. Mix and match tops and bottoms from the different ranges offered by the brand, and make the perfect combination your own! A printed top paired with a plain neutral bottom or a textured bandeau with a retro high-waisted brief for a curated, not cookie-cutter look.
This is a way to get them experimenting and expressing themselves, which is what swimwear should be, anyway. Rather than subscribing to one ensemble that is always in perfect harmony, you can create a capsule wardrobe using a couple of main pieces that can be swapped out for one another easily. Seafolly’s uniform sizing and colour scheme in each collection helps this sort of creative ensemble to feel natural instead of forced. This is a good way to squeeze out the most out of every purchase you make.
Final Thought
Despite the passing of the seasons, Seafolly is still a name that’s trusted. The main themes of this year’s collections mirror a brand that’s listening to consumer needs – sexy silhouettes, high-quality materials, versatility and trendy yet timeless designs. From the big, eye-catching prints to the minimalist, neutral appeal of earthy tones, and from the retro-inspired silhouettes to the classic wrap dresses, there’s something for everyone in this season’s collection.
The best thing to do is to find out which trend suits you the most and begin at that. The reality is that it doesn’t need to be an all at once job to overhaul your entire swimwear closet. Just one of the carefully selected items from this season’s profile can actually give an entire beach outfit a fresh new look and ensure you’re ready to face hot weather with a cool head. One of those few categories in which great swimwear makes you feel great, and Seafolly is always on point.
